Converse Converse began in 1908 as a rubber shoe company specializing in galoshes. Soon after, we started using our rubber to make sneakers. In 1920, we renamed our canvas basketball sneaker the All Star. The name stuck. What didn't stick was their intention. We made them to sink jump shots o ...
Originally known as the New Balance Arch Company, New Balance began as a Boston-based company in the early 1900s, manufacturing orthopedic shoes and arch supports, Hermes Plume . Thanks to the company's expertise in hand-crafting specialized footwear, runners began turning to New Balance for cus ...
